How to disrupt teaching sales using the LEGO® Serious Play® (LSP) Training method? This workshop will be led by Simon Bourdeau (ESG-UQAM, Canada), a LSP since 2013. During this workshop, you will learn: What is LSP, how it works, how it can be used to teach sales differently. Attendees will have the opportunity experiment LSP with the exploration LEGO® set they will receive, reflect on it use and exchange points of view and ideas on specific problematic related to sales.
Simon Bourdeau (Ph.D., PMP, LEGO® Serious Play® Facilitator) is an Associate Professor in the Department of Management and Technology at the École des Sciences de la Gestion (ESG) at the Université du Québec à Montréal (UQAM) since 2012. He is also a Fellow / Member in different groups and research centers, including CEFRIO, CIRANO and GReSI (HEC Montréal). He holds a Ph.D. in information systems from HEC Montréal. His research interests include project management, project teams, innovation, operational risk and strategic planning. Since 2013, he is also a certified Lego Serious Play facilitator and uses this methodology in teaching, research as well as in private and public organizations.